Digital Resilience in Uncertain Times: Building Crisis-Ready Websites

If we’ve learned anything from the past few years, it’s that disruptions can happen without warning. For mission-driven organizations facing tight budgets and uncertain futures, your website is often the…

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Faceted vs. Federated vs. Basic Search: How to Deliver the Best Results on Your Website

The way your users find content on your website impacts everything from customer satisfaction to conversion rates. Poor findability isn’t just frustrating—it directly affects your bottom line. So if you’re…

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Why WordPress is the Best CMS for Associations

Why WordPress is the Best CMS for Associations Associations like yours are working harder than ever to hone their web strategy and strengthen their online identity. With the new challenges…

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Web Design Trends for 2022 and Beyond

Web Design Trends for 2022 and Beyond As we roll into a new year, it’s the perfect time to explore what we at Yoko Co believe will be the web…

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Should I Write My Own Copy or Hire a Copywriter?

We live in an increasingly visual culture, where platforms that favor images, gifs, videos, and emojis tend to resonate better with users than just plain old text. But that doesn’t…

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Statement from Yoko Co on COVID 19 and Website Security

While no one at this point is unaware of the devastating effects COVID-19 has had on us societally, the economic effect of the virus and its cascading ripple effect upon…

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We Have a Secret Weapon…

One thing at Yoko Co we are proud of is our team culture. We have assembled a group of people who care about their work, our clients, exceeding expectations –…

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close up view of a card catalog in a library.

Website Taxonomy and Content Management – Organization Meets Presentation

Web Taxonomy – a scheme of content classification for your website One of the most powerful features of a Content Management System (CMS) is the ability to assign taxonomy to…

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Man looking at a dashboard on a tablet.

Measuring Website Success

If you are a marketing or communications professional, eventually your team will ask you, “Is our website working? Is it doing what it should be doing?” There’s only one way…

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Analytics Tracking Implementation: ASCB Case Study

The American Society for Cell Biology (ASCB) is an inclusive, international community of biologists studying the fundamental unit of life, the cell.  Engagement Type Ongoing Analytics Initiatives Industry Healthcare Overview…

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Latest Posts

Digital Resilience in Uncertain Times: Building Crisis-Ready Websites

If we’ve learned anything from the past few years, it’s that disruptions can happen…

Keep Reading

The Honest RFP Guide: Finding Your Ideal Web Partner

Your organization needs a new website, and you’ve been tasked with finding the perfect…

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