You’ve just launched a new blog post, podcast or ebook, and you can’t wait for people to download or subscribe to it. What’s the best way to work that magic?…
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Keep ReadingAnyone working in marketing or sales in the gov con space has, at some time, either asked or been asked how much a government contractor website costs. It is, as…
Keep ReadingIt is a common question in any hospital or health system marketing meeting: How much does a hospital website cost? It is a difficult question to answer, and a lot of…
Keep ReadingOn a recent trip to Best Buy, I found myself standing in front of Apple’s newest iMac, basking in the glory of its glorious 5K retina display. The background image,…
Keep ReadingWhen building a new website, you have several choices when it comes to your platform, from content management systems to DIY website builder tools. Today, we’re going to compare Weebly vs WordPress,…
Keep ReadingYes, assuming the blog content is being kept up-to-date. A site with blog content that was last updated a year ago likely does more harm than good. A blog is…
Keep ReadingIt’s official: A new iPhone cometh! If you’ve been paying attention, you know that one of the iPhone 6’s biggest updates (literally) is a larger screen. Actually, make that two…
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How to Determine Digital Marketing ROI
3 simple letters: ROI. Return On Investment. They are used often and engrained into the minds of many. The infamous question: “What’s the ROI?” That’s the data that’s used to…
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